Can customers find you on Google? Here's a test: type your name into Google and press search. Does it find you? Are you on the first page? If, like me, you have an unusual surname, you are at an advantage here, so let's make it fairer and try a slightly revised test....
Whether you're a big fan or a 'rabbit in the headlights' when it comes to social media, the phenomenon is here to stay and developing apace. For freelances, it can be a productive and cost-effective way of marketing yourself - especially as many of your target...
