Audience engagement and professional development via social media

Many people are not maximising the potential of Twitter to market their work because they don’t understand how to identify and engage their audience/s and then create two-way communication. This series of four posts aims to help you do this with Twitter, Facebook, Linkedin and email – to identify your audience/s and encourage it/them to look at what you are communicating and to actively respond.

Stop procrastinating, start doing

“I keep jumping from one task to the next and just can’t finish anything.” Sound familiar? We all put things off (procrastinate) sometimes and it’s not always a problem. However, procrastination can creep up on you. You defer one thing (“Oh, I’m not sure how to do...

Dealing with Rejection (2)

So What's Good About Rejection? Who doesn’t love that scene in Pretty Woman, after Julia Roberts, while ‘escorting’ rich businessman Richard Gere, takes his credit card shopping, but is patronised by the shop assistants and buys nothing. Then shops again, this time...

Dealing with Rejection (1)

Who’s driving the bus? “There is nothing either good or bad, but thinking makes it so.” William Shakespeare Rejection for a freelance is something that happens when you apply for a piece of work and someone else gets it, and that’s all it is. A creative freelance...

Crowdfunding (5)

Platforms and Portals By Caron Lyon from PCM Creative Five blog posts can't miraculously turn you in to a crowd powerhouse and fund all those projects simmering on the back burner. Looking at the landscape of crowd power and focusing on aspects to consider may inspire...

Crowdfunding (4)

By Caron Lyon from PCM Creative Making money In Crowdfunding (1) we looked at the potential in (2) and (3) we looked at PERKS, identifying what's in it for your crowd. In this post we will look at the crowd. The Audience, your audience and most surprisingly who's...
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