by Caron @pcmcreative | 24 May, 2013 | FEU Training Blog
Twitter Foundations Many people are not maximising the potential of Twitter to market their work because they don’t understand how to engage their audience/s and create two-way communication. This series of four posts aims to help you do this with Twitter, Facebook,...
by Caron @pcmcreative | 7 May, 2013 | FEU Training Blog
Many people are not maximising the potential of Twitter to market their work because they don’t understand how to identify and engage their audience/s and then create two-way communication. This series of four posts aims to help you do this with Twitter, Facebook, Linkedin and email – to identify your audience/s and encourage it/them to look at what you are communicating and to actively respond.
by Caron @pcmcreative | 21 Dec, 2012 | FEU Training Blog
Platforms and Portals By Caron Lyon from PCM Creative Five blog posts can’t miraculously turn you in to a crowd powerhouse and fund all those projects simmering on the back burner. Looking at the landscape of crowd power and focusing on aspects to consider may...
by Caron @pcmcreative | 17 Dec, 2012 | FEU Training Blog
By Caron Lyon from PCM Creative Making money In Crowdfunding (1) we looked at the potential in (2) and (3) we looked at PERKS, identifying what’s in it for your crowd. In this post we will look at the crowd. The Audience, your audience and most surprisingly...
by Caron @pcmcreative | 12 Dec, 2012 | FEU Training Blog
By Caron Lyon from PCM Creative PERKS are the corner stone of crowdfunding Credits or logos in promotional literature. Entry to your event or a ticket for a performance Special edition promotional literature VIP attention at your event or performance Experience days...
by Caron @pcmcreative | 12 Dec, 2012 | FEU Training Blog
By Caron Lyon from PCM Creative Show me the landscape Perks, What do I have to offer? On reflection and the discovery of this graphic (see below), crowd sourcing can be seen as an umbrella term. I often talk about the landscape of social media and its associated...
by Caron @pcmcreative | 12 Dec, 2012 | FEU Training Blog
By Caron Lyon from PCM Creative I first recognised the potential of crowd sourcing and crowd funding during the 2011 British Arts Festival roadshow. I attended a one-day conference at Theatre’s Trust. The power of the crowd and it’s prominence as a viable...
